Samuel Claiborne
Marketing Student at CSU
Relevant Courses:
Digital Marketing
Music Marketing
Buyer Behavior
Digital Marketing Skills
Wordpress Web Design
I’m currently designing and building my own resume website using WordPress, gaining hands-on experience with theme customization, responsive layouts, and user-friendly design. Through this project, I’ve learned how to create visually engaging and functional websites that reflect personal branding and professional goals.
Search Engine Optimization
I’ve been applying SEO best practices while building my personal website, focusing on keyword research, on-page optimization, and metadata structure to improve search visibility. I understand how to make content more discoverable and how SEO contributes to long-term digital growth.
Content Marketing
Through coursework and hands-on projects, I’ve learned how to create valuable, audience-focused content that supports brand storytelling and engagement. I’ve applied this by developing messaging and content for my own website, aligned with inbound marketing strategies to attract and inform visitors.
Profile
July 2016
Google Analytics Certification
I developed a strong understanding of how to set up and interpret Google Analytics data to track user behavior and measure campaign performance. I can apply these skills to make data-driven marketing decisions and optimize website performance based on actionable insights.
HootSuite Social Marketing Certification
I gained practical knowledge in managing social media campaigns, creating engaging content, and analyzing performance across multiple platforms using Hootsuite. I’m equipped to build effective social strategies that increase brand visibility and drive audience engagement.
March 2016
March 2015
Hubspot Inbound Marketing Certification
I learned how to attract and convert leads through content marketing, SEO, and email nurturing strategies grounded in HubSpot’s inbound methodology. I can apply these skills to create customer-focused marketing campaigns that support growth and retention goals.
Contact
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